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Send Quick + Easy REALTORĀ® Pop-By Gifts by Mail

9/2/2021

 
Real estate pop-bys are great for marketing! A key component to your business strategy, these affordable and practical gifts are a great way to catch up with clients, so you stay on their radar. It also opens the door to request referrals.

While traditionally these gifts are given to customers in person, the landscape has changed drastically since the pandemic. Therefore, to safely continue this valuable tradition – but more importantly to save you time – we created pop-by gifts by mail!
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Keep reading to discover how you can maximize your marketing efforts with our greeting card service designed for business professionals. It’s a quick and affordable way to mail greeting cards and gifts together – all from the comfort of your home, office, or mobile device.
 
We can’t wait for you to discover how easy it is to incorporate Minute Mail Gifts into your marketing efforts to increase leads and gain referrals.

What are Pop-Bys?

“Pop-bys” is a phrase coined by real estate coach, Brian Buffini. Small, inexpensive gifts, real estate pop-bys are used to thank customers and remind prospective clients that you’re available to help them buy or sell a home. These client gifts can be serious or playful. However, real estate agents typically give gifts that reflect their personality in some way.
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Why are Real Estate Pop-By Gifts Important?

REALTOR® pop-by gifts are an effective way to generate referrals and new leads for your business. While a quick and inexpensive solution, these thank you gifts are a powerful tool that leave a lasting impression.
 
Not only does this marketing strategy work, but it also shows your clients how much you value them. In turn your customers feel special. So, it’s an important step toward building important life-long relationships as well as brand loyalty.
 
Further, people love to reciprocate kindness. By sending a small present and personal message, you open the door to ask them to supply a referral in return without seeming pushy.
 
Our mailable greeting cards with gifts are a great way to stand out from the competition. They are also a timely solution to sending gifts on the go! No time to head back to the office? No problem. Schedule a homeversary card the day you close a sale right from your phone. You can include a photo of the listing right in the card and send it with a gift of your choosing!
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2-in-1 Greeting Card Service with Gifts: A Modern Take on Realtor® Pop-By Gifts

Minute Mail Gifts was created with real estate professionals in mind. A sister company to Magnets USA®, we’ve been helping agents market their business since the 1990s with our quality line of marketing products and materials.
 
An easy 2-in-1 marketing solution, our greeting card service is the BEST choice for mailable pop-bys. We make it easy for REALTORS® and businesses to reconnect while also providing tools to send personalized pop-by gifts quickly and easily. Send cards with a gift anytime from anywhere using any device!
 
Not only can you customize our greeting cards with your personal message to your customers, but you can also add your photos, logo, and contact information. Pick a gift to add to your cards for a modern and efficient way to send pop-bys. It’s always a thrill for buyers to receive a card with a photo of their home on the day it was purchased along with a warm message or greeting. Plus they can also be sent as holiday gifts for clients.

Why Minute Mail Gifts Is So Popular Among Real Estate Professionals for Pop-Bys

We invested a lot of time, research, and testing to develop the perfect greeting card service for business professionals. Our goal was to create a quick solution for real estate agents that works with your current marketing strategy, but also reduces both time and expenses.
 
Following are some of our customers’ favorite highlights of what they loved most:
 
  • Minute Mail Gifts is NOT a subscription service. Where most greeting card services for businesses require you to pay a monthly subscription fee, you can send as many or as few cards as you like with Minute Mail Gifts. We then bill you once per month only for the cards you created and mailed.
  • The gifts are unique and memorable. Many of our users had fun with the gifts and likened them to discovering a fun surprise! Not only are the gifts we offer valuable to clients, but they also stick around a lot longer than gift cards which are tossed after a single use.
  • Our greeting card service is a 2-in-1 solution. You only need to visit one place to personalize a card and choose a gift. Then we mail the card and gift together for you!
  • Card personalization is FREE! Unlike some greeting card services, we don’t charge an additional fee to customize your cards. You can add multiple photos, a logo, your message and even a custom signature to every card you send.
  • While our service is perfect for real estate professionals and other businesses, it’s also great for personal use! You can send birthday and Christmas cards with a gift to friends and family the same as you would have us mail out a pop-by gift!
  • It’s an incredible time saver! Use our greeting card service for your business needs anywhere you have internet access. It’s a one-stop shop online. Send greetings cards and keepsake gifts while customers are still fresh in your mind, wherever you are, without having to make extra trips or writing out cards by hand.
 
In addition, we also offer extra tools to make using our service easier than ever! These include:
 
  • We mail every card you customize directly to your clients using a real USPS stamp. So, it looks like you mailed it personally. There’s no additional charge to send your cards.
  • Choose from a variety of handwritten fonts for your cards for a personal feel.
  • You can create cards while the customer experience is still fresh in your mind. Then schedule those cards to mailed out on a date of your choosing. In doing so, you’ll never miss a homeversary or birthday. You can even schedule a card for an upcoming graduation or wedding your client happened to mention in passing on the spot!
  • Easily save templates for sending cards to multiple clients, along with customer addresses for quick reference.
  • We save you money! You can customize greeting cards and gifts with delivery for less than $5 each. So, unlike other pop-by gifts where you have to buy the card AND a gift, you get both together in one step with delivery included.
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How to Choose the Right Greeting Cards and Gifts for Your Customer Base

Our greeting cards and gifts make memorable pop-bys with fewer steps and less work on your end. So, no matter how busy you are, if you have a minute, then you have time to reach out and nurture those relationships.
 
Here are some tips to keep in mind when choosing your REALTOR® pop-by gifts:
 
  • Mail keepsake gifts of your choosing with a personalized greeting card that fits your personality. Not only will it feel more genuine, but it’s clear to the recipient that you took the time to choose the gift specifically for them.
  • Moves are challenging for everyone. However, kids often have a harder time readjusting. Therefore, keep children in mind when you brainstorm for pop-by gift ideas.

How Often Should You Reconnect with Customers?

Big clients require more attention to close the sale. For this reason, I recommend you divide clients into hot leads (who are ready to buy now) and cool leads (who plan to buy or sell down the road.) Then mail out our pop-by greeting cards and gifts to prospects with the most potential once a month, and to other clients once per quarter.
We can’t wait for you to get started sending our memorable pop-by gifts to your clients when you need to make personal connections! Visit Minute Mail Gifts now to get started.

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