Last week, our team rocked our biggest trade show ever.

Like every show, we revel in the opportunity to meet customers from all over the U.S. and Canada, shake their hand, look them in the eye and witness their reaction to our lineup of cutlery, calendars, sports schedules and more. Moments like these power us through those 10-hour days on our feet.

But what made this show — Keller Williams Family Reunion in New Orleans — so special? First, our booth. A Keller Williams Approved Vendor for nearly 19 years, we were very honored and excited to have eight tables for our Magnets USA and LifeLong Cutlery products. Not only did this gave us more opportunities to speak with agents one-on-one, but it also allowed us to introduce some fun new items from our LifeLong Cutlery Infinity Collection.

Thank you to everyone who stopped by the booth! We're happy to have you on board.

Time flies when you team up with great people.

This week, we're celebrating 20 years as a RE/MAX Approved Supplier. As a result of this long-standing partnership — which began Jan. 30, 1996 — RE/MAX agents receive the very best that Magnets USA has to offer, including discounted pricing, company-approved designs, a tailored webpage and a dedicated team of personal representatives.

One of those representatives is Alan Dever, who's been working with RE/MAX agents since 2008.

"I'm privileged to get to work with them." Alan said. "I've learned so much about the industry, the brand and have not only made long-lasting business relationships, but actual friendships with many RE/MAX agents. RE/MAX is a unique real estate company — and No. 1 in the world for a reason."

Like the rest of our RE/MAX team, Alan travels to several conferences a year, meeting customers face-to-face and absorbing the company culture.

One of his most memorable moments occurred at the 2013 R4 Conference Opening Session, where co-founder Dave Liniger shared his story about battling MRSA.

"The audience hung onto every word," Alan said. "It was a moving message about not giving up, which he correlated with then then-struggling real estate market. He ended his speech with powerful words of encouragement, advice and stood up out of his wheelchair and walked off the stage. It was amazing, and I was honored to be there that evening."

It's moments like these — and countless others — that make our jobs and these partnerships so worthwhile.

Cheers to 20 more years, RE/MAX!

Ah, spring. The most wonderful time of the year for real estate agents.

The weather is warming up, and your neighbors are on the move.But to really reap the benefits, you'll need to make the most of these next few months. Getting your name out there in meaningful ways — and often — will yield more calls come April.

Below are a few of our favorite ways to connect:

When this mailing from Realtor Anthony B. came through our presses, we knew we had to share. After all, who says you can only send one sports schedule?

Not only is Anthony sending a hockey and a basketball schedule to his Philadelphia clients, but he took his idea a step further with a personalized insert and an attention-grabbing sports envelope. This all-in-one winter mailing means daily exposure through June.

Anthony also chose our bulk mailing services, which means he didn't have to waste any time at the post office. (Sounds awesome, right?)

Ready to start creating your own? Check out our sports schedule page now!

To our extended Magnets USA family,

As I look back on 2015 — our 25th year in business — I am deeply humbled. The year began with a major move across town to a larger facility. As you know, moving can be a stressful and challenging transition, but our team rallied together and made it seamless.

To celebrate, we hosted a Grand Opening in March. Once again, our employees and community united to make the day amazing. I’ll never forget using our very own LifeLong Cutlery to cut the ribbon!

Another big moment was learning that we had been nominated for Small Business of the Year. We are proud to have shared that recognition with so many other local businesses making a positive impact in our community.

Though these big moments are so important to our progress, so, too, are the millions of small moments — like meeting customers like you at trade shows, seeing your reaction when you use our cutlery for the first time, hearing that one of our calendars scored you a new client, watching a design for a new product finally come together or witnessing the laughter and conversations throughout our building.

As I look ahead to 2016, I am nothing short of inspired — by our team, by you and by the adventure that awaits each of us. Merry Christmas and Happy New Year!

Dale Turner
President and Founder