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How to Market Yourself as a REALTORĀ®

8/23/2021

 
Learn how to invest in your brand and market yourself as a REALTOR®. Our recommendations for promotional tools and client gifts will help you succeed in your industry. Turn prospects into home buyers, and gain referrals through existing clients, with these helpful marketing strategies and tips.
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​Marketing Yourself as a Real Estate Agent

As a real estate professional, promotion can be the most difficult marketing strategy to tackle. As the product you offer is constantly changing, it poses a challenge that other industries don’t often encounter.
 
Therefore, to help you compete with a regularly changing market, we’ve pulled together a mix of the top promotional tools and client gifts for real estate agents. These innovative products will help you gain traction with your marketing goals. They’re also a great way to help you gain new referrals through word-of-mouth.
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Custom Promotional Marketing Products

According to research, about 73% of buyers research only ONE real estate agent before embarking on their search for a new home. This means that your first impression is one of your most valuable resources. It also highlights the importance of gaining referrals and being the first REALTOR® to make contact with potential clients.
 
That’s why, here at Magnets USA®, we offer a full line of custom promotional products to help you engage with potential home buyers and sellers. We’ve been in business for over 30 years helping real estate agents get a leg up on the competition.
 
Therefore, we offer a wide range of custom promotional products to assist you in your goals for success. Our personalized products are an easy way to make sure your name is remembered first and foremost when buyers and sellers begin their search for an agent.
 
Our branded swag is a great way to ensure your prospects keep your services in mind. After all, everyone loves free products! Even better, our custom real estate marketing materials are produced and printed right here in the USA.
 
Following are the top promotional tools for agents that we offer for swag bags, open houses, networking groups and other business building opportunities:
 
  • Magnetic Calendars
  • Sports Schedules
  • Stationery + Pens
  • Magnetic Notepads
  • Custom Magnets
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Magnetic Calendars

Our magnetic calendars are THE most popular product you can use to market yourself as a REALTOR®. Home to the original tear-off magnetic calendars, we offer six variations of our custom calendars to help drive your long-term marketing goals.
 
Impress potential or existing clients with one of the following calendar styles:

  • Magnetic Tear-Off Calendars
  • Peel and Stick Magnetic Calendars
  • Year-at-a-Glance Calendar Magnets
  • Jumbo Magnetic Tear Off Calendars
  • Econ-Lite Tear-Off Calendar Magnets
  • Mid-Year Magnet Calendars
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Sports Schedules

Communities are often built around the love for sports. Whether it’s football or soccer, sports fans are 100% loyal and dedicated to their team. Cheer on your area’s favorite players and build important connections with our custom magnetic sports schedules.
 
Our sports schedules are easily personalized with your complete contact information to help you market yourself as a team player in the real estate community. Magnetic schedules are available for the following sports:

  • Football
  • Baseball
  • Soccer
  • Racing
  • Golf
  • Hockey
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Stationery + Pens

Correspondence is a necessity for modern life. But that doesn’t mean it has to be digital. Emails are easily overlooked amidst crowed inboxes. Personalized stationery, on the other hand, offers an opportunity to connect in a traditional manner.
 
Clients are often more receptive to physical communication. Letters and cards are more likely to be read than emails. While products like pens and bookmarks are staples to everyday life.
 
To assist you in this aspect, we offer the following products to help you stay in touch and market your real estate business:

  • Personalized Notecards
  • Quality Business Cards
  • Custom Bookmarks
  • Return Address Labels
  • Decorative Mailing Envelopes
  • Envelope Seals + Themed Stickers
  • Personalized Ink Pens

Magnetic Notepads

Everyone needs notepads! Whether it’s for a to do list, groceries, or reminders, our magnetic notepads fill a need and keep your information at potential clients’ fingertips!
 
A practical and inexpensive REALTOR® marketing tool, these magnetic refrigerator notepads are a smart, promotional solution for open houses, swag bag favors, and other networking events. Offer a new notepad design every quarter to mix things up. This helps to keep your name at the forefront of people’s minds when they’re ready to buy or sell their home.
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Custom Magnets

Let’s be honest. There are few individuals who don’t have a magnet of some kind on their refrigerator. We use refrigerator magnets as an integral part of daily life to keep track of notes, display artwork or photos, and for important references.
 
When you design custom magnets with your real estate agent information, you not only help customers better organize their life, but you also ensure your details aren’t lost or forgotten.
 
Whether you make your own DIY magnets with Magnets USA®, or customize one of our professional designs, our creative options make it easy to find the perfect fit for your clientele. In addition to custom refrigerator magnets we offer, you’ll also love these other magnet styles:
 
  • Household Reference Magnets: These magnets feature helpful infographics for kitchen conversions, cook temperature charts, monthly home maintenance, wine pairings and more! So, they’re easy to personalize for customers from every walk of life.
  • Magnetic Memo Boards: Memo boards and calendars are essential to a kitchen or office. Thereby making these functional products a great way to market yourself as a REALTOR®. Available with full customization, this line of magnetic memo boards, calendars, meal planners and shopping lists deserves strong consideration.
  • Event Schedules: Event and festival schedules also make great real estate marketing materials. These magnetic schedules are the perfect way to show community support while also serving as a reminder of the services you offer.
  • School Schedules: Whether staying on top of the bus schedule or trying to remember important days that school is out, schedules are a necessity to navigating the school year. Help clients keep vital information handy with these magnetic versions that also prominently display your custom photo and contact information.
  • Custom Car Magnets: Like refrigerator magnets, car magnets are another great way to be seen, and get your number in the hands of prospects, without any additional work. You’ll find a variety of styles and customization to fit any need you may have.
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REALTOR® Client Gifts and Ideas for Gaining Referrals

41% of sellers use an agent referred by a friend or family when looking for a real estate professional. Therefore, something as simple as a client gift ensures your name makes it way to other people’s ears.
 
In addition to our line of real estate marketing materials, Magnets USA® also offers a fantastic line of REALTOR® closing gifts and real estate client gifts.
 
Whether you need unique gifts for pop-bys, referrals or something special to thank clients for their business, these client gift ideas are a smart way to show customer appreciation and nail down future referrals.
 
We offer the following product lines to help you take your real estate marketing to the next level:

  • Personalized Coaster Sets
  • Custom Keepsake Boxes
  • Kitchen and Super Scrapers
  • Custom Magnetic Bottle Openers
  • 5-in-1 Life Saving Tool
 
You can also upgrade your client gift experience with one of our quality, LifeLong Gifts™.
With the right advertising strategy and tools, it’s easier than you think to market yourself as a REALTOR®. We’re positive you’ll find the right fit for your business with our custom line of magnetic promotional products. To stay in the know and receive information on new product launches, special offers and other real estate marketing tips, please subscribe to our newsletter. You can also follow us on Facebook or Instagram.

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Vinton, Virginia 24179
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